TY  - JOUR
TI  - Extended Household Waste Separation Model (HWSM) within the scope of moral norms, environmental values and facilitating conditions
AB  - In this study, attitudes and behaviors towards the separation of household waste were investigated with the help of a model proposed within the scope of moral norm, environmental benefit, facilitating conditions, existing infrastructure adequacy added to the Theory of Planned Behavior (TPB). In the proposed Extended Household Waste Separation Model (HWSM), the exogenous latent variable of moral norm is designed as an estimator of the variables of attitude, subjective norm and perceived behavior, control which are the antecedents of the TPB model. In the model, the environmental benefit of waste separation, conditions that facilitate waste separation, and existing infrastructure adequacy are included as predictors of behavior towards waste separation. The sample consisted of 350 units and the data were collected through an online questionnaire. It was determined that 40.7% of the participants in the sample resided in Eskişehir, 8.7% in Istanbul, 8.2% in Bursa, 7.4% in Antalya, 6.5% in Ankara and 5.6% in Izmir. The fit of the proposed model and the hypothesis testing of the structural relationships were performed using partial least squares structural equation modeling (PLS-SEM). As a result of the path analysis, the effect of only environmental benefit on behavior was not found to be significant and it was determined that only one of the 13 hypotheses was not supported. When the PLS-SEM compliance criteria related to the suitability of the proposed HWSM were examined, it was evaluated that the model was compatible. One of the remarkable results of the study is that the direct effect of environmental benefit on waste behavior is not significant, but the relationship is determined as positive and significant thanks to the full mediation of the intention variable. In addition, perceived behavioral control appeared to play a moderator role in the relationship between moral norm and waste sorting behavior. In addition, it was determined that a one-unit increase in facilitating conditions and existing infrastructure adequacy would cause an increase of 0.328 and 0.234 units, respectively, in household waste separation behavior.
AU  - YILMAZ, VEYSEL
AU  - ARI, ERKAN
DO  - 10.30855/gjeb.2022.8.3.006
PY  - 2022
JO  - Gazi İktisat ve İşletme Dergisi
VL  - 8
IS  - 3
SN  - 2149-4924
SP  - 469
EP  - 487
DB  - TRDizin
UR  - http://search/yayin/detay/1139284
ER  -