TY  - JOUR
TI  - Problems faced by hotel businesses within the scope of environmental analysis factors: The case of Akçakoca
AB  - The aim of the research is to identify the problems faced by hotel businesses within the scope of internal and external environmental factors. In this context, qualitative research method was applied in the research. Data was collected through face-to-face semi-structured interviews with people who are the owners and senior managers of hotel businesses operating in Akçakoca. A total of 10 hotel businesses were interviewed. Data were analyzed with descriptive analysis technique. As a result of the research, it has been revealed that the enterprises face economic, political, legal and natural environmental problems arising from the remote environmental factors. It was also found out that they do not generally encounter problems arising from immediate environmental factors. Lastly, it was found out that generally they face marketing, human resources, finance and accounting problems in general in the context of internal environmental factors.
AU  - MESCİ, muammer
AU  - ÇÖMLEKÇİ, İstemi
AU  - öztürk, emrah
AU  - BATMAN, ORHAN
DO  - 10.31822/jomat.2024-9-1-1
PY  - 2024
JO  - Journal of multidisciplinary academic tourism
VL  - 9
IS  - 1
SN  - 2645-9078
SP  - 1
EP  - 11
DB  - TRDizin
UR  - http://search/yayin/detay/1214955
ER  -