Çerçeveleme teorisinin halkla ilişkilerde kullanımı
Yıl: 2013 Cilt: 0 Sayı: 34 Sayfa Aralığı: 299 - 314 Metin Dili: Türkçe İndeks Tarihi: 29-07-2022
Çerçeveleme teorisinin halkla ilişkilerde kullanımı
Öz: Çerçeveleme yaklaşımı; uygulamaya dönük olarak, şimdiye kadar daha çok siyasal iletişim ve habercilik alanlarında kullanılmış olmakla birlikte, özellikle halkla ilişkiler ve yeni medyanın daha da gelişmesi, çerçevelemenin halkla ilişkiler uygulamacıları için sunduğu pratik imkânları artırmıştır. Bu makalenin amacı, halkla ilişkiler ve habercilik araştırmalarını inceleyerek, halkla ilişkilerde medyanın etkin kullanımına yardımcı olacak çerçeveleme yaklaşımı imkânlarını tanıtmaktır.
Anahtar Kelime: Konular:
The use of framing theory in public relations
Öz: Although framing approach has been used practically so far mainly in the fields of political communication and journalism, in particular the development of public relations and new media has increased its practical potential for public relations practitioners. The aim of this paper is to review public relations and journalism research for the practical possibilities the framing approach presents to public relations in enhancing the effectiveness of news media usage.
Anahtar Kelime: Konular:
Belge Türü: Makale Makale Türü: Araştırma Makalesi Erişim Türü: Erişime Açık
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| APA | GÜRAN M, Özarslan H (2013). Çerçeveleme teorisinin halkla ilişkilerde kullanımı. , 299 - 314. |
| Chicago | GÜRAN MEHMET SALİH,Özarslan Hüseyin Çerçeveleme teorisinin halkla ilişkilerde kullanımı. (2013): 299 - 314. |
| MLA | GÜRAN MEHMET SALİH,Özarslan Hüseyin Çerçeveleme teorisinin halkla ilişkilerde kullanımı. , 2013, ss.299 - 314. |
| AMA | GÜRAN M,Özarslan H Çerçeveleme teorisinin halkla ilişkilerde kullanımı. . 2013; 299 - 314. |
| Vancouver | GÜRAN M,Özarslan H Çerçeveleme teorisinin halkla ilişkilerde kullanımı. . 2013; 299 - 314. |
| IEEE | GÜRAN M,Özarslan H "Çerçeveleme teorisinin halkla ilişkilerde kullanımı." , ss.299 - 314, 2013. |
| ISNAD | GÜRAN, MEHMET SALİH - Özarslan, Hüseyin. "Çerçeveleme teorisinin halkla ilişkilerde kullanımı". (2013), 299-314. |
| APA | GÜRAN M, Özarslan H (2013). Çerçeveleme teorisinin halkla ilişkilerde kullanımı. Türkiyat Araştırmaları Dergisi, 0(34), 299 - 314. |
| Chicago | GÜRAN MEHMET SALİH,Özarslan Hüseyin Çerçeveleme teorisinin halkla ilişkilerde kullanımı. Türkiyat Araştırmaları Dergisi 0, no.34 (2013): 299 - 314. |
| MLA | GÜRAN MEHMET SALİH,Özarslan Hüseyin Çerçeveleme teorisinin halkla ilişkilerde kullanımı. Türkiyat Araştırmaları Dergisi, vol.0, no.34, 2013, ss.299 - 314. |
| AMA | GÜRAN M,Özarslan H Çerçeveleme teorisinin halkla ilişkilerde kullanımı. Türkiyat Araştırmaları Dergisi. 2013; 0(34): 299 - 314. |
| Vancouver | GÜRAN M,Özarslan H Çerçeveleme teorisinin halkla ilişkilerde kullanımı. Türkiyat Araştırmaları Dergisi. 2013; 0(34): 299 - 314. |
| IEEE | GÜRAN M,Özarslan H "Çerçeveleme teorisinin halkla ilişkilerde kullanımı." Türkiyat Araştırmaları Dergisi, 0, ss.299 - 314, 2013. |
| ISNAD | GÜRAN, MEHMET SALİH - Özarslan, Hüseyin. "Çerçeveleme teorisinin halkla ilişkilerde kullanımı". Türkiyat Araştırmaları Dergisi 34 (2013), 299-314. |
