TY  - JOUR
TI  - THOUGHTS ON INTERPELLATION AND INTERTEXTUALITY AMONG FACEBOOK COVER PHOTOS OF FOUR MAJOR POLITICAL PARTIES AS VISUAL NARRATIVES DURING THE TURKISH GENERAL ELECTION OF 2015 CAMPAIGN
AB  - The main goal and i nterest in this paper is to explore how visual narrative processes function throughsingle visual texts as cover photos on official Facebook pages of four major political parties ( Justiceand Development Party ( JDP) a.k.a. AKP, Republican Peoples Party ( RPP) a.k.a. CHP, NationalistMovement Party (NMP) a.k.a. MHP and Peoples' Democratic Party (PDP) a.k.a. HDP ) represented inthe Turkish Grand Assembly during general election campaign of 2015. The cover photos which illustrate appeal for vote and support are intended to communicate political competition and elicit political, ideological support and social responses. Using these cover photos on the Facebook profiles of these political parties as a sample, the paper reflects on intertexuality and interpellation processesand how these concepts contribute to further understanding the ways that engaged voters as viewersbecome participants and supporters in the narratives generated by these single visual texts. W hat narrative processes are in action during an encounter with a visual appeal for vote and support andhow these processes function and how voters as viewing subjects might be able to exchange positionsdifferently in relation to the visual texts appearing in the Facebook cover photos of the relatedpolitical parties are the main questions to be answered and discussed in this study . Using a qualitativemethodology, the study concludes with an overall comparative evaluation of the subject.
AU  - ÖNGÜN, Erdem
PY  - 2015
JO  - The Turkish Online Journal of Design, Art and Communication
VL  - 5
IS  - 2
SN  - 2146-5193
SP  - 9
EP  - 17
DB  - TRDizin
UR  - http://search/yayin/detay/190084
ER  -