@article{Gümüş2020_388788,
author={Burcu Gümüş and Emine Eser Gegez},
title={DESIGN NEWNESS EFFECTS ON CONSUMERS’ HEARTS AND MINDS, AND THE MODERATING ROLES OF INVOLVEMENT AND RISK PERCEPTIONS},
year={2020},
journal={Pazarlama ve Pazarlama Araştırmaları Dergisi},
issn={1309-243X},
volume={13},
number={2},
url={http://search/yayin/detay/388788}
}