Aim: This study aims to investigate the geographic and cultural features of Artvin and bullfighting festivals that is an event of transhumance activities held every summer and became a folkloric public entertainment in the city. Methods: In this study, 30 people were interviewed. The information is obtained by one of the qualitative research method used in social sciences which is “interviewing with target people.” The written data is gathered with oral, visual and information compiling forms. Festival areas, bull care and feeding conditions were examined on-site. The gathered data is assessed with content analysis. Results: In the study, the bulls were wrestled in order to ensure that there were compatible flocks in transhumance activities and it was determined that bullfighting festivals emerged as a result of, these wrestling. With these festivals, it was obtained that the bulls were given the chance to live quality and long, and contributed to the city economically and sociologically. However, today it was determined that bulls were grown for wrestling at festivals and that bullfights turned into sports events. Conclusions: Bullfighting should be evaluated from the point of view of animal use ethics apart from the speciesist approach and the local people should be informed that bullfighting at the festivals is an event that involves feelings of fear, pain and anger for bulls, to give people a sense of pleasure. It can be suggested that bullfighting competitions should be abolished in accordance with the Animals Protection Law at festivals and bulls to be found in the same plateau in summer should be accustomed to each other by taking all necessary precautions.