This study examines the design principles through artistic perception. In order to investigate and apply this, the motorcycle products used today are focused upon. Through examining motorcycle designs from an art perspective, namely the design principles (rhythm, balance, rate ratio/scale, emphasis, contrast, integrity, hierarchy) and the analysis of typical aesthetic values within different art movements. In this way, by making experiments on motorcycle design, this paper investigates the relationship between art and design. Furthermore the aim has been to define design principles through art & style perception in the shaping process, to determine what kind of contribution it can make to the design process and design methods through practical and theoretical studies. The method preferred in the research and application process of this study was the quantitative research method. It was decided as a result of the research conducted by the descriptive scanning method, one of the quantitative research methods, and according to the research and guidance of the field experts and it was determined that the most appropriate data collection tool was the questionnaire. In the context of the suggestions and directions received in consultation with the field experts, the survey questions and the overall design of the survey were created. The questionnaire for this research was applied after consulting the field expert and obtaining approval for the suitability of the manner of data collection.