@article{alkan2022_516226, author={abdullah alkan and Ugur Oncul and Sinem Makul and Asli Guven and Ibrahim Taylan Dortyol}, title={A SYSTEMATIC REVIEW TO UNDERSTAND THE PHENOMENA OF PSYCHOLOGY IN MARKETING FIELD}, year={2022}, journal={Pazarlama ve Pazarlama Araştırmaları Dergisi}, issn={1309-243X}, volume={15}, number={2}, url={http://search/yayin/detay/516226} }